Gold jewellery has a timeless appeal. Whether you prefer delicate necklaces, statement earrings or everyday rings, gold tones can add warmth and elegance to almost any outfit.
However, not all gold jewellery is made in the same way.
Two popular options are gold vermeil and gold plated jewellery. Although they may look similar, their materials, construction and prices can differ.
Understanding these differences can help you choose jewellery that suits your style, lifestyle and budget.
What Is Gold Vermeil Jewellery?
Gold vermeil is jewellery made with a sterling silver base covered by a layer of gold.
In the UK, gold vermeil generally refers to sterling silver jewellery with a substantial gold coating.
Missoma uses 18ct gold vermeil with a 2.5 micron gold layer over sterling silver.
This combination provides the appearance of gold jewellery while using a different construction from solid gold.
Gold vermeil is particularly popular for necklaces, rings, bracelets and earrings intended for regular styling.
What Is Gold Plated Jewellery?

Gold plated jewellery features a layer of gold applied over another metal.
The base material can vary depending on the brand and product.
Missoma uses brass beneath the gold coating in its standard gold plated collection.
Its gold plated jewellery includes contemporary designs such as statement earrings, necklaces, bracelets and rings.
Gold plating makes it possible to explore different jewellery styles without choosing solid gold for every piece.
What Is the Main Difference?
The most important distinction is the base metal.
Gold vermeil uses sterling silver underneath the gold coating.
Gold plated jewellery may use brass or another base metal.
The thickness of the gold layer can also differ.
These details influence the price, feel and potential longevity of each piece.
However, neither option is completely resistant to wear.
Gold coatings can gradually change with friction, moisture and everyday use.
Which Option Is Better for Everyday Wear?
The answer depends on how frequently you wear your jewellery.
Gold vermeil may appeal to someone who wants a sterling silver base and a thicker gold coating.
Gold plated jewellery can be a practical choice for experimenting with current styles or purchasing occasional accessories.
For jewellery worn constantly, solid gold may be worth considering if your budget allows.
Whatever you choose, following the recommended care instructions is important.
Consider Your Personal Style

Jewellery should complement your wardrobe and preferences.
Minimalist designs such as simple chains and small hoops can work with casual clothing and smarter outfits.
Statement earrings and sculptural necklaces can add interest to otherwise simple looks.
If you enjoy experimenting with fashion, gold plated jewellery offers plenty of design possibilities.
If you prefer building a smaller collection of versatile pieces, gold vermeil may be appealing.
How to Care for Gold Jewellery
Proper storage and cleaning can help preserve the appearance of your jewellery.
Keep pieces in a cool, dry place when they are not being worn.
Store necklaces separately to prevent tangling and avoid allowing jewellery to rub against other pieces.
Use a soft, nonabrasive cloth for gentle cleaning.
Remove jewellery before swimming, showering or using cleaning products unless the manufacturer specifically confirms it is suitable for those activities.
Perfume, lotions and repeated friction can also affect plated finishes.
What About Sterling Silver?
Sterling silver is another popular jewellery material.
It contains 92.5 percent silver, with the remainder made from other metals.
Silver jewellery provides a cooler colour that complements both casual and formal clothing.
It can also be combined with gold jewellery for a contemporary mixed metal look.
Missoma offers sterling silver designs alongside its gold collections.
Explore Jewellery From Missoma
Missoma is a London based jewellery brand specialising in demi fine and fine jewellery.
Its collections include 18ct gold vermeil, gold plated jewellery, sterling silver and solid gold designs.
The brand uses certified recycled gold and silver in its precious metal jewellery.
Its selection includes necklaces, earrings, bracelets, rings and jewellery sets, making it possible to explore different materials and styles.
Missoma also offers mixed metal jewellery for people who enjoy combining gold and silver.
How to Choose the Right Jewellery
Before purchasing, consider how often you plan to wear the piece.
Check the base metal, gold coating and recommended care instructions.
Think about whether you want an everyday essential, a statement accessory or a meaningful gift.
Comparing materials rather than appearance alone can help you make a more informed decision.

Final Thoughts
Gold vermeil and gold plated jewellery can both be stylish additions to a jewellery collection.
Gold vermeil combines a sterling silver base with a substantial gold coating, while standard gold plated jewellery may use a different base metal.
Missoma offers both options, alongside sterling silver and solid gold designs.
Understanding the materials and care requirements makes it easier to choose pieces that reflect your personal style.
